Using the new comparison service, consumers will be able to check the credit cards offered by 60 different providers online. They can conduct searches based on 15 different criteria, potentially meaning they narrow down their options.
Overall, more than 220 credit cards are examined by the service, which seeks to discover which plastic option best suits the needs of the individual consumers; the potentially means that they save money in the long-term.
James Caldwell, director at Fair Investment Company, said that modern credit card users are savvy and have specific expectations from their plastic.
"Our new comparison service helps the consumer to carry out a quick search that allows them to pick their own criteria and therefore get everything they want from their credit card," he remarked.
Meanwhile Nationwide Building Society said that credit card companies should introduce a positive order of payments, to avoid customers being unsure which of their debts are paid off first.
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